Media Audiences

The age for the primary target audience of Apocalypto would be 18-40. The reason as to why I said that age bracket is firstly due to the age rating of the text which is 18. That instantly tells us that the movie is for anyone above 18. The social class of the primary target audience would be all social classes from C2 - E. The reason for this social class bracket is because they can relate to the struggle the people within the text are having to withstand. Although they do not live under the same circumstances they can still relate to movie. For example, estates are targeted in Britain as the slums, this is the same with Jaguar Paw's area as they are targeted by the higher class people and their area is seen as the slums therefore, it is taken over.